Pacific Northwest Publishing

In the effort to improve school climate and culture, Pacific Northwest Publishing is dedicated to producing practical, high-quality, research-based books and programs to help educators create positive, productive environments where children feel emotionally and physically safe, and as such, actively engaged in the learning process.
Supporting the Educational Environment

William R. Jenson

Professional Experience

William R. Jenson is a professor and past chair of the Department of Educational Psychology at the University of Utah. He received his Ph.D. in School Psychology/Applied Behavior Analysis from Utah State University in 1975.

He directed the Adolescent Residential Unit in Las Vegas, Nevada, and the Children's Behavior Therapy Unit (CBTU) for Salt Lake Mental Health. CBTU is a day hospital program for severely emotionally disturbed and autistic children.

Dr. Jenson's interests include behavior management for severe behavior problems, behavioral assessment, school-based interventions, parent training, applied technology, and meta-analytic research.

Pacific Northwest Publishing Affiliation

Dr. Jenson has authored and coauthored more than one hundred articles, chapters, and books, including:

  • The Tough Kid Book
  • The Tough Kid Tool Box
  • The Tough Kid Parent Book
  • The Tough Kid New Teacher Book
  • The Tough Kid Bully Blockers Book
  • The Tough Kid Bully Blocker Shorts DVD

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